This Policy applies as between you, the User of this Web Site and The Original Seed Shop Limited, trading as Seed, the owner and provider of this Web Site. This Policy applies to our use of any and all Data collected by us in relation to your use of the Web Site and any Services or Systems therein.
1. DEFINITIONS AND INTERPRETATION
In this Policy the following terms shall have the following meanings: “Account” means collectively the personal information, Payment Information and credentials used by Users to access Material and / or any communications System on the Website “Content” means any text, graphics, images, audio, video, software, data compilations and any other form of information capable of being stored in a computer that appears on or forms part of this Website “Cookie” means a small text file placed on your computer by Seed when you visit certain parts of this Web Site. This allows us to identify recurring visitors and to analyse their browsing habits within the Web Site. For more information about our cookies see below. “Data” means collectively all information that you submit to the Web Site. This includes, but is not limited to, Account details and information submitted using any of our Services or Systems “Name” means The Original Seed Shop Ltd, 2 Bridge Street, Frome, Somerset, BA11 1BB United Kingdom “Service” means collectively any online facilities, tools, services or information that Seed makes available through the Web Site either now or in the future “System” means any online communications infrastructure that Seed makes available through the Web Site either now or in the future. This includes, but is not limited to, web-based email, message boards, live chat facilities and email links “User” / “Users” means any third party that accesses the Web Site and is not employed by Seed and acting in the course of their employment “Website” means the website that you are currently using (http://www.designsbyseed.co.uk) and any sub-domains of this site unless expressly excluded by their own terms and conditions
2. DATA COLLECTED Without limitation, any of the following Data may be collected:
2.2 Date of birth
2.4 Job title
2.6 Contact information such as email addresses and telephone numbers
2.7 Demographic information such as post code, preferences and interests
2.8 Financial information such as credit / debit card numbers
2.9 IP address (automatically collected)
2.10 Web browser type and version (automatically collected)
2.11 Operating system (automatically collected)
2.12 A list of URLS starting with a referring site, your activity on this Web Site, and the site you exit to (automatically collected)
2.13 Cookie information (see clause 10 below).
3. OUR USE OF DATA
3.1 Any personal Data you submit will be retained by Seed for as long as you use the Services and Systems provided on the Web Site. Data that you may submit through any communications system that we may provide may be retained for a longer period of up to 12 months.
3.2 Unless we are obliged or permitted by law to do so, and subject to Clause 4, your Data will not be disclosed to third parties. This includes any affiliates.
3.3 All personal Data is stored securely in accordance with the principles of the Data Protection Act 1998. For more details on security, see clause 9 below.
3.4 Any or all of the above Data may be required by us from time to time in order to provide you with the best possible service.
3.5 We use the information we collect to process your purchase transactions, to send you marketing and promotional materials by mail or e-mail, and to help us improve our store and online product assortments and services for you.
4. THIRD PARTY WEB SITES AND SERVICES
4.1 Seed may, from time to time, employ the services of other parties for dealing with matters that may include, but are not limited to, payment handling, delivery of purchased items, search engine facilities, advertising and marketing. The providers of such services do have access to certain personal Data provided by Users of this Web Site. Any Data used by such parties is used only to the extent required by them to perform the services that Seed requests. Any use for other purposes is strictly prohibited. Furthermore, any Data that is processed by third parties must be processed within the terms of this Policy and in accordance with the Data Protection Act 1998.
5. CHANGES OF BUSINESS OWNERSHIP AND CONTROL
5.1 Seed may, from time to time, expand or reduce its business and this may involve the sale of certain divisions or the transfer of control of certain divisions to other parties. Data provided by Users will, where it is relevant to any division so transferred, be transferred along with that division and the new owner or newly controlling party will, under the terms of this Policy, be permitted to use the Data for the purposes for which it was supplied by you.
5.2 In the event that any Data submitted by Users will be transferred in such a manner, you will be contacted in advance and informed of the changes. When contacted you will be given the choice to have your Data deleted or withheld from the new owner or controller.
6. YOUR RIGHT TO WITHHOLD INFORMATION
7. ACCESSING YOUR OWN DATA
7.1 You may access your Account at any time to view or amend the Data. You may need to modify or update your Data if your circumstances change. Additional Data as to your marketing preferences may also be stored and you may change this at any time.
7.2 You have the right to ask for a copy of your personal Data on payment of a small fee.
8. NEWSLETTER SUBSCRIPTION
8.1 To unsubscribe from the Seed newsletter, please email email@example.com
WHAT ARE COOKIES?
A cookie is a small text file stored by a web site on your computer to keep track of information about your browsing on that site. We use a number of different cookies on this site. If you would like further information or you would like to know how to control or delete them, please visit www.aboutcookies.org
PERSISTENT COOKIES FOR SITE ANALYTICS AND PERFORMANCE
We use this to understand how our site is being used in order to improve the user experience. All data collected is anonymous. Further information on Google Analytics can be found at: www.google.co.uk/intl/en/analytics/privacyoverview.html
We use this to provide a mechanism to understand how users interact with our site when they arrive from Organic or Paid Searches. Further information on Google Analytics can be found at: www.google.com/policies/privacy/ads
We use this to monitor the effectiveness of our Paid for Advertising on Google. Further Information on LinkedIn can be found at: www.google.com/policies/privacy/ads
We use this to allow us to monitor the effectiveness of our Real Time advertising campaigns. Further information on My Things can be found at: www.mythings.com
This type of advertising is designed show you similar or alternative products based on what you have viewed on Seed when you visit other selected websites. The technology behind these adverts is based on cookies. Please be assured that the data contained in the cookie used in these adverts is completely anonymous and doesn't contain any of your personal details.
The Original Seed Shop Limited is registered in England and Wales. Registered Address: 2 Bridge Street, Frome, Somerset, BA11 1BB. Company registration number: 4357317 Telephone number: +44 (0)1373 228 272 Email: firstname.lastname@example.org